What’s cooking in kitchen design in 2020? White kitchens, granite, and modern designs still reign supreme, according to a new study of 500,000 Instagram posts in the U.S., conducted by Wren Kitchens.
Instagram has emerged as a popular place to share home design pictures and offers insights into trends based on the most Insta-worthy kitchen styles, features, and colors, according to Wren Kitchens.
Overall, the modern kitchen style, which features a simple and sleek design, is the most instagrammable style of 2020 with 44,458 posts, Wren Kitchens finds. Modern style surged ahead of the more rustic and wooden decor of farmhouse styles, the second most popular with 20,364 posts.
The following are the top kitchen styles on Instagram, according to Wren Kitchens:
Ranking. | Style | No. of posts |
1 | Modern | 44,458 |
2 | Farmhouse | 20,364 |
3 | Country | 16,186 |
4 | Traditional | 10,599 |
5 | Rustic | 8,119 |
6 | Cottage | 5,441 |
7 | Shaker | 4,108 |
8 | Industrial | 3,457 |
9 | Minimalist | 2,171 |
10 | Transitional | 1,883 |
Granite countertops continue to dominate kitchen designs. Wren Kitchens finds granite countertops to be the most popular kitchen feature on Instagram.
Ranking. | Feature | No. of posts |
1 | Granite countertops | 49,619 |
2 | Pantry cabinets | 29,429 |
3 | Quartz countertops | 23,652 |
4 | Kitchen islands | 23,436 |
5 | Eco-friendly | 5,785 |
6 | Brass faucets | 4,608 |
7 | Copper hardware | 3,698 |
8 | Mosaic splashback tiles | 3,041 |
9 | Induction cooktop | 650 |
10 | Farmhouse sinks | 141 |
While colorful kitchens have gained popularity over the last year, white kitchens still dominate. These are the most popular kitchen colors, according to Instagram.
Ranking. | Color | No. of posts |
1 | White | 48,753 |
2 | Black | 27,528 |
3 | Green | 23,423 |
4 | Blue | 15,470 |
5 | Cream | 13,106 |
6 | Pink | 5,459 |
7 | Gray | 5,358 |
8 | Yellow | 4,808 |
9 | Peach | 2,459 |
10 | Floral | 2,409 |
Source: Wren Kitchens